STRAND Writing Services
I write the copy.
You do everything else.
Because good writing shouldn’t be the hardest part of running your business.
Done-for-you copy and content support for companies, agencies and founders who want it done right, on brand, on time — and with some swagger to make you stand out.
Expert Copywriting for Website Content
That Delivers Results
I'm Type A about your marketing copy and content so you don't have to be. Here's what that looks like.
RETAINERS
My sweet spot: Done-for-you copy and content support for teams who don’t want to manage freelancers or chase drafts month after month, on repeat.
EMAILS & LONG-FORM CONTENT
From launch sequences to ongoing newsletters and editorial-feel content like blogs, case studies and advertorials, written to sound like you and show up consistently exuding expert vibes.
Second-set-of eyes audit
For teams who don’t need ongoing support (or want clarity before committing), I offer focused copy audits and consulting engagements.
You’ll get clear, actionable feedback on what’s working, what’s not, and what to fix.
Wonder what working together looks like?
When you hire "the right writer," a few things change consistently — and our clients feel it right away.
Writing that sounds like you — without coaching or translation
You don’t have to explain your business twice or rewrite copy internally. The writing arrives ready to use and already sounds right.
“Writing that makes me smile and requires little to no changes.”
— Joellen Reichenbach, Select Sales
Less back-and-forth, minimal revisions
Direction is clear from the start, so projects don’t get stuck in feedback loops or endless edits.
“I rarely have feedback because she usually nails exactly what I’m looking for the first time around.”
— Summer Barry, BELLA+CANVAS
Faster momentum when writing is the bottleneck
When copy is the hold-up, everything slows down. My role is to remove that friction so projects can move forward.
“The website copy was critical in getting our site launched on time.”
— Scott Schrader, Trace Body Rejuvenation
After years of working with companies, agencies, and founders, I’ve seen the same frustrations come up again and again when internal teams are stretched, momentum stalls out, or messaging isn’t landing how it should:
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Smart staffs stuck with website, emails or sales copy that should be working, but isn’t
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Marketing leaders burned by expensive agencies and forgettable (costly) results
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Agency owners juggling unreliable writers and frantically fixing work at midnight (ugh)
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Founders who tried to DIY their copy and realized it’s costing them time, momentum, and confidence
They’re not looking for hype.
They’re looking for someone who can step in, quickly understand their business and deliver high-impact work they don’t have to babysit or edit.
This is where I come in.
TESTIMONIAL
“I absolutely love my new sales letters, website copy and ad copies. Nicole did such an excellent job describing the problem and solution for our audience that I didn’t need any revisions, which is rare for me. I’m extremely confident this will make a huge difference.”
Tim Burd / Co-founder & CEO / AdLeaks
Now, things are about to get a lot easier.
When you work with STRAND Writing Services, you receive expertly crafted copywriting for website content that resonates with your audience. With years of experience in content marketing and professional writing, we understand how to deliver clear and engaging messaging that aligns with your brand and business goals.
What that changes for you:
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You stop rewriting, second-guessing, and revising copy internally.
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Projects move faster because the messaging is clear from the start.
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Your marketing sounds like it came from inside your business, not an outside vendor.
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You regain time, momentum, and confidence in what you’re putting out into the world.
That’s the difference between “good copy” and copy that's good and actually does its job.
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I’ve spent two decades working in content marketing, editorial leadership, and professional writing — partnering with companies and agencies as a done-for-you copy and content lead.
My work has been recognized with national awards from Folio, ASBPE, and the Jesse H. Neal Awards, and I hold an MFA in Creative Writing.
You'll like working with me. I’m a Jersey gal through and through. No B.S. No artifice. Not a lot of fluff. Direct, so I say what I mean and mean what I say. (And I could live off of Max & Manco’s pizza at the Jersey shore after traveling there in my old muscle car.)
On the regular, clients tell me, “Once I hand you my project, I never worry that it’ll be late or un-me or meh."
If you want reliable copy that sounds like you and shows up on time, you’re in the right place.
Hi, I'm Nicole Rollender
Brands who've trusted us to create their copy
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TESTIMONIAL
“The website copy Nicole provided back very quickly was critical in getting our website launched in time. We essentially just needed to copy/paste her great writing into our new site. Even better? There was no B.S., just a quick turnaround of amazing copy.”
Scott Schrader / Co-founder / Trace Body Rejuvenation
Are you ready for words those other brands
will wish they had?
The bottom line: Your business copy needs to sell for you. That means what you write on your website or in your emails unequivocally must inspire prospects to know, like and trust you, so they go on that first date with your brand and turn it into forever.
BOOK YOUR FREE COPY CONSULTING CALL.
